Video Library

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Marketing

Holiday Marketing Strategy - 9/21/2022
Holiday Marketing Strategy - 9/21/2022
Successful Online Marketing Strategies - 4/26/2022
Successful Online Marketing Strategies - 4/26/2022
Email Marketing 101 - (Re)Launch Virtual Conference - 3/3/2022
Email Marketing 101 - (Re)Launch Virtual Conference - 3/3/2022
The Basics of Do-It-Yourself DIY Market Research - 12/9/2020
The Basics of Do-It-Yourself DIY Market Research - 12/9/2020
Personal Branding 101 — Increasing Your Visibility and Credibility as a Business Owner - 1/18/2023
Personal Branding 101 — Increasing Your Visibility and Credibility as a Business Owner - 1/18/2023
Virtual Business Marketing Q&A with Carolyn - 3/7/2023
Virtual Business Marketing Q&A with Carolyn - 3/7/2023
Back to Business with the Art of Storytelling - 5/2/2023
Back to Business with the Art of Storytelling - 5/2/2023

Social Media

Understanding Your Social Media Metrics - 8/17/22
Understanding Your Social Media Metrics - 8/17/22
YouTube for Business 101 - 4/21/2022
YouTube for Business 101 - 4/21/2022
Pinterest Marketing for Small Businesses - 4/19/2022
Pinterest Marketing for Small Businesses - 4/19/2022
Creating Content for your Brand - 2/24/2022
Creating Content for your Brand - 2/24/2022
Social Media Marketing 101 - 2/10/2022
Social Media Marketing 101 - 2/10/2022
Content Planning 101 with Carolyn - 3/10/2022
Content Planning 101 with Carolyn - 3/10/2022
TikTok Marketing 101 - (Re)Launch Virtual Conference - 3/3/2022
TikTok Marketing 101 - (Re)Launch Virtual Conference - 3/3/2022
How to Use New Social Media Platforms to Grow Your Small Business - 12/17/2021
How to Use New Social Media Platforms to Grow Your Small Business - 12/17/2021
How to Maximize Your Reach Through Facebook Groups - 12/2/2021
How to Maximize Your Reach Through Facebook Groups - 12/2/2021
How to Use User-Generated Content to Boost Your Business - 1/6/2022
How to Use User-Generated Content to Boost Your Business - 1/6/2022

Online Webinars

Building an Online Community for Your Brand - 6/22/22
Building an Online Community for Your Brand - 6/22/22
Canva for Business 101 - 4/19/2022
Canva for Business 101 - 4/19/2022
Defining (and Finding!) Your Ideal Client Online - 4/11/2022
Defining (and Finding!) Your Ideal Client Online - 4/11/2022
The Benefits of Using QR Codes - (Re)Launch Virtual Conference - 3/3/2022
The Benefits of Using QR Codes - (Re)Launch Virtual Conference - 3/3/2022
Smartphone Photography & Videography - 2/17/2022
Smartphone Photography & Videography - 2/17/2022
Pros, Cons and How-To's of Using Various Customer Communication Tools - 11/4/2020
Pros, Cons and How-To's of Using Various Customer Communication Tools - 11/4/2020
Opportunities for Exposure Through Media Coverage - 8/26/2020
Opportunities for Exposure Through Media Coverage - 8/26/2020
Developing Employees and Others as Brand Ambassadors - 11/25/2020
Developing Employees and Others as Brand Ambassadors - 11/25/2020
How to Build (and Monetize) a Blog - 11/18/2021
How to Build (and Monetize) a Blog - 11/18/2021
How to Get and Use Online Reviews - 11/4/2021
How to Get and Use Online Reviews - 11/4/2021

LinkedIn

Channeling the Power of LinkedIn - 4/26/2022
Channeling the Power of LinkedIn - 4/26/2022
How to Use LinkedIn to Boost Your Business - 1/20/2022
How to Use LinkedIn to Boost Your Business - 1/20/2022
Leveraging LinkedIn to Build Business-to-Business B2B Connection and Credibility - 12/2/2020
Leveraging LinkedIn to Build Business-to-Business B2B Connection and Credibility - 12/2/2020

Online Selling

Getting Started on Etsy 101 - 4/28/2022
Getting Started on Etsy 101 - 4/28/2022
How to Sell your Products Online (Social and Live Sales) - (Re)Launch Virtual Conference - 3/3/2022
How to Sell your Products Online (Social and Live Sales) - (Re)Launch Virtual Conference - 3/3/2022

Recruiting & HR

Get More Job Applications with Social Media & Google Ads - (Re)Launch Virtual Conference - 3/3/2022
Get More Job Applications with Social Media & Google Ads - (Re)Launch Virtual Conference - 3/3/2022
Grow Your Employer Brand: Use Google Ads for Recruiting - 2/16/2022
Grow Your Employer Brand: Use Google Ads for Recruiting - 2/16/2022
Grow Your Employer Brand: Think Outside the Box to Get More Job Applications - 2/2/2022
Grow Your Employer Brand: Think Outside the Box to Get More Job Applications - 2/2/2022
Grow Your Employer Brand: Get Control of Your Online Reviews - 2/23/2022
Grow Your Employer Brand: Get Control of Your Online Reviews - 2/23/2022
Grow Your Employer Brand: Attract New Employees with Social Media - 2/9/2022
Grow Your Employer Brand: Attract New Employees with Social Media - 2/9/2022
How to Hire the Right Person & Tips for Task Delegation - 1/31/2023
How to Hire the Right Person & Tips for Task Delegation - 1/31/2023
Employee Benefits — Understanding your Options - 3/23/2023
Employee Benefits — Understanding your Options - 3/23/2023

Cyber Security

Only You Can Prevent Cyber Attacks (On Your Business) - 1/13/2022
Only You Can Prevent Cyber Attacks (On Your Business) - 1/13/2022
Cyber Threat Management from a Non-IT Perspective - 2/15/2022
Cyber Threat Management from a Non-IT Perspective - 2/15/2022

Remote Work

How to Keep your Hybrid Teams Engaged - 3/30/2021
How to Keep your Hybrid Teams Engaged - 3/30/2021
Making a Digital Connection: Exceeding your Customer's Expectations - 3/9/2022
Making a Digital Connection: Exceeding your Customer's Expectations - 3/9/2022
Adapting your Business to Remote Work - 3/10/2022
Adapting your Business to Remote Work - 3/10/2022
The Management & Practice of Remote Customer Service - 11/11/2020
The Management & Practice of Remote Customer Service - 11/11/2020
Hiring Employees for Remote Work - 9/30/2020
Hiring Employees for Remote Work - 9/30/2020
The Management and Practice of Remote Work - 11/18/2020
The Management and Practice of Remote Work - 11/18/2020
Connecting With, and Engaging Customers, in a "New Normal" - 7/13/2020
Connecting With, and Engaging Customers, in a "New Normal" - 7/13/2020

Website & E-Commerce

Websites that Work (including eCommerce & SEO) - 3/24/2022
Websites that Work (including eCommerce & SEO) - 3/24/2022

Instagram

Instagram for Business 101 with Carolyn - 3/17/2022
Instagram for Business 101 with Carolyn - 3/17/2022
Instagram Marketing: Telling your Story & Inspiring Action (3 of 4) - 2/24/2022
Instagram Marketing: Telling your Story & Inspiring Action (3 of 4) - 2/24/2022
Instagram Marketing: Choosing & Creating Engaging Images (2 of 4) - 2/17/2022
Instagram Marketing: Choosing & Creating Engaging Images (2 of 4) - 2/17/2022
Instagram Marketing: Getting Started (1 of 4) - 2/10/2022
Instagram Marketing: Getting Started (1 of 4) - 2/10/2022
Instagram Marketing: Best Practices Before and After Publishing (4 of 4) - 3/2/2022
Instagram Marketing: Best Practices Before and After Publishing (4 of 4) - 3/2/2022
Instagram for Business Owners - (Re)Launch Virtual Conference - 3/3/2022
Instagram for Business Owners - (Re)Launch Virtual Conference - 3/3/2022

Leadership Webinars

Leading Remote & Hybrid Teams: Introduction (1 of 4) - 2/1/2022
Leading Remote & Hybrid Teams: Introduction (1 of 4) - 2/1/2022
Leading Remote & Hybrid Teams: Develop Your Soft Skills (2 of 4) - 2/15/2022
Leading Remote & Hybrid Teams: Develop Your Soft Skills (2 of 4) - 2/15/2022
Leading Remote & Hybrid Teams: Manage Outcomes & Build Trust (3 of 4) - 3/1/2022
Leading Remote & Hybrid Teams: Manage Outcomes & Build Trust (3 of 4) - 3/1/2022
Leading Remote & Hybrid Teams: Common Challenges (Part 4 of 4) - 3/15/2022
Leading Remote & Hybrid Teams: Common Challenges (Part 4 of 4) - 3/15/2022
Moving Beyond Emotion for Better Business Results - 4/15/2021
Moving Beyond Emotion for Better Business Results - 4/15/2021
Playing to Your Strengths -  5/13/2021
Playing to Your Strengths - 5/13/2021
Leadership Webinar - Making a Name for Yourself - 5/20/2021
Leadership Webinar - Making a Name for Yourself - 5/20/2021
Stop Asking for Permission and Take Calculated Risks - 4/22/2021
Stop Asking for Permission and Take Calculated Risks - 4/22/2021
Moving Beyond Career Plateaus and Burnout - 5/27/2021
Moving Beyond Career Plateaus and Burnout - 5/27/2021
Finding the Right Balance Between Being Passive and Assertive - 5/6/2021
Finding the Right Balance Between Being Passive and Assertive - 5/6/2021
Leading Through the Storm (Virtual Women's Business Conference) - 10/29/20
Leading Through the Storm (Virtual Women's Business Conference) - 10/29/20

Professional Development

The Art of Imperfect Action (Virtual Women's Business Conference) - 10/30/20
The Art of Imperfect Action (Virtual Women's Business Conference) - 10/30/20
Shifting Self-Doubt into Self-Confidence - 2/7/2023
Shifting Self-Doubt into Self-Confidence - 2/7/2023
Embracing Risk and Failure in Business - 3/16/2023
Embracing Risk and Failure in Business - 3/16/2023
Lessons in Quitting your 9-5 and Becoming Your Own Boss - 4/4/2023
Lessons in Quitting your 9-5 and Becoming Your Own Boss - 4/4/2023
Turn the Tide: How to Thrive as a Business Owner (10/10/2023)
Turn the Tide: How to Thrive as a Business Owner (10/10/2023)
Becoming Fearless in Business - 9/26/2023
Becoming Fearless in Business - 9/26/2023
Crafting Your Perfect Business Partnership - 01/31/2024
Crafting Your Perfect Business Partnership - 01/31/2024

Work Culture

Maintain Company Culture in a Virtual World (Virtual Women's Business Conference) - 10/29/20
Maintain Company Culture in a Virtual World (Virtual Women's Business Conference) - 10/29/20
Cultivate Your Team Culture with Ease & Grace (Virtual Women's Business Conference) - 10/29/20
Cultivate Your Team Culture with Ease & Grace (Virtual Women's Business Conference) - 10/29/20

Business Plan Basics

Business Plan Basics - Video #1 - Introductory Video
Business Plan Basics - Video #1 - Introductory Video
Business Plan Basics - Video #2 - What Is My Business?
Business Plan Basics - Video #2 - What Is My Business?
Business Plan Basics - Video #3 - How Will My Business Be Run?
Business Plan Basics - Video #3 - How Will My Business Be Run?
Business Plan Basics - Video #4 - What Makes My Business Stand Out?
Business Plan Basics - Video #4 - What Makes My Business Stand Out?
Business Plan Basics - Video #5 - Who Are My Customers?
Business Plan Basics - Video #5 - Who Are My Customers?
Business Plan Basics - Video #6 - How Do I Create a Marketing Plan?
Business Plan Basics - Video #6 - How Do I Create a Marketing Plan?
Business Plan Basics - Video #7 - How Do I Project Income and Expenses?
Business Plan Basics - Video #7 - How Do I Project Income and Expenses?
Business Plan Basics - Video #8 - What Financial Reports Do I Need?
Business Plan Basics - Video #8 - What Financial Reports Do I Need?
Business Plan Basics - Video #9 - How Do I Finish My Business Plan?
Business Plan Basics - Video #9 - How Do I Finish My Business Plan?

Taxes

Record Keeping and Tips to Help with Taxes - 10/7/2021
Record Keeping and Tips to Help with Taxes - 10/7/2021
Tax Chat for Sole Proprietors and LLCs - 3/26/2024
Tax Chat for Sole Proprietors and LLCs - 3/26/2024

Business Finances

Why Banks Say No — Tips to Secure Small Business Financing - 2/16/2023
Why Banks Say No — Tips to Secure Small Business Financing - 2/16/2023
Understanding Business Profitability - 3/29/2023
Understanding Business Profitability - 3/29/2023
Understanding Profitability for Retail Businesses - 6/15/2023
Understanding Profitability for Retail Businesses - 6/15/2023
Estate Planning for Women in Business
Estate Planning for Women in Business
How to Apply for the $10k Verizon Business Grant - 11/28/2023
How to Apply for the $10k Verizon Business Grant - 11/28/2023
Business 101: Pricing, Profit & Expenses - 2/6/2024
Business 101: Pricing, Profit & Expenses - 2/6/2024
How to Manage Your Money as a Business Owner - 3/14/2024
How to Manage Your Money as a Business Owner - 3/14/2024

The Western Wisconsin Women's Business Center is a program of Western Dairyland Economic Opportunity Council (WDEOC). Funded in part through a cooperative agreement with the U.S. Small Business Administration. Agreements for persons with disabilities will be made at all times in accordance with the Americans With Disabilities Act of 1990 and associated amendments. Arrangements for persons with special needs will be made if requested at least two weeks in advance. This Institution is an Equal Opportunity Provider. Language assistance services are available for limited English proficient individuals.

Western Dairyland Economic Opportunity Council Small Business Administration